Advertising in video players
Adhese offers a complete solution for planning, selling, managing and reporting advertisements in video players.
customised implementation in any player
Adhese offers an Actionscript based API for implementing its solution in any Flash based video player. The API allows you to completely customise your Adhese set-up, closely connected to your player and video content.
Complete documentation and full support on implementing the API are available.
inventory and planning
Any player implementing Adhese automatically tracks all available information on each movie and allows for targeting any given combination. The automatically updated inventory provides detailed planning information and optimized use of the available advertising space.
wide range of targeting possibilities
Adhese offers full targeting on any advertising format in a video player. All targeting possibilities are available in the inventory and reported in each campaign report.
A quick list of the targeting options:
channel info based on available content library
contextual info related to each movie, as available in content library
profile data on visitors: any combination of any given parameter available in a user profile
location based information on IP address: country, region, city, provider, organisation
behavioural data: each visitor is tracked and collected in customised groups
technical properties of browser / connection / os
easy handling of advertising formats
The Adhese video advertising solution offers a wide range of advertising formats. These can be customised for each individual player. Advertisers deliver rich media ads that are automatically uploaded, checked and connected to campaigns.
Easy to use Flash components are freely available to any advertiser, making the process of creating rich media ads quick and easy.
real time reporting
Each campaign is reported in real time. Making available general results as well as detailed results, drilled down to all unique combinations of targeting settings, advertisement variations and running time. Reports can be consulted online or downloaded in PDF or spreadsheet formats.


